Will ‘the influential blogger’ please step forward?

29Mar10

As stated in the business plan of Who’s Cookin’, we want to reach and attract both chef and clients through important forums, blogs and twittering. Easy said, easy done?

Where do you find important and influential bloggers and how do you know that they will continue to be read by numerous followers? We want to launch Who’s Cookin’ on the Flemish market, but we cannot limit ourselves to Flemish blogs. After all, language is not a border in the blogosphere, is it?

I recently found out that there are a few websites that can give you a list of top-read blogs on particular topics. Bloglovin’ is one of them (www.bloglovin.com). Providing a tool to easily follow your favourite blogs, it is used by over 300.000 people worldwide. You can look for blogs by selecting a topic or you can also select countries. Unfortunately for us, Belgium is not yet listed.

Technorati is another website that links and rates blogs (www.technorati.com). If we take a look at the Food blogs, ‘Serious Eats’ seems to be the most read. This is a food blog and community which is updated daily. It looks really good …. And delicious!

Sources: www.bloglovin.com, www.technorati.com, http://www.seriouseats.com/

Pauline

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