From Cocooning to e-Cocooning
This week, an article published in De Standaard depicted the increasing popularity of an old phenomenon: homeparties. In Belgium only, more than 300 000 homeparties were held over the last year, the most popular remaining the legendary Tupperware parties.
According to a senior manager of the Belgian Federation of Distribution Enterprises, this evolution fits perfectly into the general cocooning trend. Has ‘home’ become a new buzzword? And how can we translate this trend into a viable social network idea?
Filed under: Trendwatching | Leave a Comment
Making Money: Part II
A few months ago, I wrote a blog post about how the Chinese web portal Tencent is currently generating more profit than the Big Three of Social Networking (i.e. Facebook, LinkedIn and Myspace). These sites now want to increase their revenues. On Wednesday, January 27, the owners of Facebook, LinkedIn, MySpace and Twitter met at the World Economic Forum to discuss their current business plan with industry experts.
Filed under: Social network sites | Leave a Comment
All marketeers ever do these days is go on and on about social network sites. Yes, it’s full of potential. Yes, it’s expanding enormously. Yet some people seem to get so tired of their virtual self that they wish they’d never created it.
Continue reading ‘How to Commit Social Network Suicide’
Filed under: Social network sites | Leave a Comment
Back to the Drawing Board…
Coming up with a billion dollar idea that doesn’t already exist, can be quite a challenge, so we discovered!
After elaborating on our first idea, @your service (yes, we even had a name), we discovered that a very similar service was already available via a social network site. Bummer!
Filed under: something with cooking ... | Leave a Comment
Making Money
As we all know, social networking is booming, and as a result, online marketing has thrived like never before. The “dot-com curse”, which states that online services often encounter difficulties making money, has been successfully evaded by several online portals, including the Big Three of Social Networking.
Filed under: The beginning of it all | Leave a Comment
Viable Social Network Ideas
Coming up with an idea for a new social network site isn’t easy. Just take a look at Wikipedia’s list of social networking sites currently available, and be amazed at the sheer amount in variety of what the online world already has to offer.
Filed under: The beginning of it all | Leave a Comment
Twitter2FlickR2Twitter
We’ve all noticed the new feature on Facebook where a simple @ in front of a name in your status can connect you with a friend. Tom is having dinner with @Sarah. Helen thinks @Nathan needs a new haircut. Hold it. Where have I seen this before? That’s right. It’s an important Twitter tool for linking users.
Filed under: The beginning of it all | Leave a Comment
The Brand “You”
In an era, where bloggers become celebrities and online profiling thrives like never before, it has become painfully obvious that one cannot function in contemporary society without maintaining a continuous online presence. As Alina Tugend has put it quite aptly, “not being online today is akin to not existing”.
Filed under: The beginning of it all | Leave a Comment
Success in 7 Steps
Where, I wondered last night, do you begin when you want to start up your own internet company or social network site? I started surfing and only five minutes later I discovered that apparently it only takes seven training videos from a guy from Holland named Bas, who calls himself an internet marketing expert. Problem solved, thank you Google and thank you Bas! Check out his introduction video and let Bas charmingly convince you that you will make more money in the next 12 months than you have done during the past 12 years if you follow his advice. You would be a fool not to, right?!
Filed under: The beginning of it all | Leave a Comment
The Mask of… the Internet
Nowadays we are all members of different social network sites such as Facebook and Twitter. Maybe you even have a secret profile. We can design our own profile without anybody knowing that you aren’t a Brad Pitt lookalike investment banker on Wall Street or a 21-year-old blond supermodel slash actress. You can be the person you always wanted to be. This seems very harmful but where do you draw the line between polishing up your profile and being deceitful? Is it possible to escape from reality without consequences?
Filed under: The beginning of it all | Leave a Comment
Search
-
You are currently browsing the The billion dollar idea weblog archives.
